Colombia – a MICE Destination of Warmth, Beauty and Biodiversity


i-Meet has re-started destination features to assist meeting professionals as they begin to envision how, when and where face to face meetings will resume after Covid-19.

Colombia is in several ways the entrance of South America. The colorful country is a beautiful mix of history and modernity, Caribbean and Andean cultures, and snow-capped mountains and tropical beaches. This mix makes Colombia a unique MICE destination where events can be combined with unforgettable travel experiences.

Frequently, Colombia is mentioned as one of the friendliest countries in the world.  The Colombians have a positive and hospitable life attitude and are always happy to welcome foreigners in their country. This service-oriented attitude is also clearly noticeable in the hospitality industry, where waiters, hotel managers, and other professionals organize meetings and other events with a sincere smile and professionalism.

Colombia does not only have a very rich culture; the South American country is also one of the most biodiverse countries on earth. This extreme diversity creates an endless list of possibilities for incentive travel.

Most business events of the country are held in Bogotá, the capital city.  It is no surprise, of course. This region boasts the largest and most modern infrastructure for meetings, conferences, and exhibitions



Medellin is another important Colombian city in terms of business and infrastructure.

The “city of eternal spring” is recognized as a hub for innovation, technology, accessibility and sustainable development.  Plus, it has a complete “Bleisure” offer: business and leisure.



Cartagena attracts tons of travelers mainly because of its Caribbean magic reflected on the preserved colonial architecture and amazing beaches. Perhaps thanks to this magic, for some time now, the coastal city has also become a preferred destination for MICE activities.

The Cartagena de Indias Convention Center is without a doubt the main place for business-related exhibitions and events of the city. Inaugurated in 1982, it has hosted many important national and international events due to its versatile infrastructure and strategic location – in the heart of the city. And it is worth saying that the historic center of Cartagena is declared a World Heritage Site.



Colombia is one of the largest producers of coffee in the world, and Colombian coffee is recognized as some of the finest there is. A visit to Colombia isn’t complete without paying a visit to the Coffee Zone, comprising the departments of Caldas, Risaralda, Quindio, and a small part of Valle del Cauca. From coffee tours to hot-air balloon flights, there are many amazing activities to enjoy in the Zona Cafetera.





Julie Surrey is a Partner at Creative Planette and is a seasoned professional in the events industry. Ms. Surrey started blogging actively in 2010 and writes industry specific pieces for i-Meet, the online business community for people who plan meetings and events.


Leave a reply

©2023 i-Meet         Developed and Maintained by

Log in with your credentials

Forgot your details?

Create Account